In July of this year the International Olympic Committee, the IOC, officially agreed to the introduction of a Summer Youth Olympic Games for athletes between the ages of 14 – 18 years. Once the decision was announced several NOCs realised that this was an opportunity they really did not want to miss and immediately gathered their forces to prepare Bids
Today the International Olympic Committee (IOC) officially launches its new Olympic brand campaign. This launch takes place on www.olympic.org.
The theme of the campaign is "The Best of Us"
This theme will replace the former one used for the 2004 Olympics in Athens, "Celebrate Humanity". It is a simple, powerful idea that crosses cultures and geographies. The messaging inspires youth by communicating the Olympic values while motivating them to participate in sport by proving sport can bring out your best.
The objectives of this new brand campaign are to enhance and to render more relevant to the contemporary period the Olympic messages. The intention is also to focus on increasing brand awareness and the appeal of the Games especially amongst the youth of the world.
The St Vincent and the Grenadines National Olympic Committee yesterday received final nominees for the national representative team to the Central American and Caribbean Games scheduled for Cartagena, Colombia, 15 30th July 2006.
The St Vincent and the Grenadines National Olympic Committee has just concluded its week of activities that commemorated Olympic Week 2006. With the support of members of the Olympic Family, affiliates and members of the general public, the week just ended has been hailed by all as a resounding success.